IPCPR 2014: Romacraft Tobac

Skip Martin is a man who created a brand totally via social media. A former Navy midshipman who worked for Dell Computers in his civilian life and once owned a cigar shop in Galveston, Texas. The shop was destroyed in 2008 by Hurricane Ike. In 2012 he joined forces with Michael Rosales from Adrians Cigar and launched Romacraft Tobac.

Here Skip Martin tells us what is new in 2014.