Back on September 17, 2014 Sam Leccia signed on with General Cigar following the deal days earlier of General acquisition of Torano. The sale of Torano left Leccia without distribution; which was quickly solved when he signed with General. Yesterday, Sam Leccia announced in a statement via Facebook that he would be taking distribution back from General Cigar and departing the company. The statement according Sam Leccia is as follows; “General Cigar Co will no longer […]
At times the cigar world can mimic that of sports with a big name free agent on the market. Such is the case of Sam Leccia who became that free agent when Torano Cigars was sold to General. The question on the mind of many since then is where will Sam Leccia wind up. There were many rumors and The Cigar Authority has confirmed that Sam Leccia is no longer a free agent. A press […]
As the dust settles from the story of Torano Cigars being sold to General, the blogosphere is alive with theory as to why the company was sold, but the one thing getting lost in the mix is Sam Leccia and what the future holds for Leccia Tobacco. Originally a product of Oliva, Sam Leccia was the face behind Nub. A rock star in an industry, that was building brands around a face. The Nub success can […]
While the sale of Torano Cigars caught many in the industry off guard, the buyer was not overly surprising. Back at the IPCPR we reported that General Cigar was in acquisition mode. It was announced first this morning by our friends at HalfWheel.com while we were en route to Mickey Blake’s in Connecticut for our live broadcast on location. The move which strengthens the number of brands for General Cigar promises to deliver a greater value and […]