Davidoff Nicaragua Box Press Details Emerge

Following the acclaimed Davidoff Nicaragua line, Davidoff Cigars launches its first ever Nicaraguan box pressed line, Davidoff “Nicaragua box pressed” — An Adventure for the Adventurous

Basel, February 2016. This Nicaraguan Puro marks the first time Davidoff introduces a box pressed cigar.
The new Nicaraguan box pressed line follows on the heels of the acclaimed Davidoff Nicaragua range – voted as Cigar Aficionado’s third top cigar of 2013 and Cigar Journal’s Best Brand/DR in 2015 – and the success of the recently introduced Rio-inspired Brazilian blend Davidoff Escurio.

Charles Awad, Senior Vice President of Global Marketing & Innovation at Oettinger Davidoff AG said: “Davidoff’s mission is to open the aficionado’s world by encouraging them to venture beyond the familiar, their go-to cigars and origins, and explore new ways to fill their time beautifully. After the huge success of Davidoff Nicaragua, our master blender crafted these superb and more intense Nicaraguan Puros, in a box pressed format, to spice up the aficionados’ adventurous exploration and take them on a new and more extreme flavour journey.”

ARE YOU READY TO EXPLORE?

ADVENTURE, EXPLORE, DISCOVER—Inspired by Zino Davidoff’s passionate, pioneering spirit, Davidoff tobacco Masters, led by master blender Henke Kelner, were tasked with seeking out an intense, new and original type of blend that would stimulate both the bitter, and sweet, taste buds. Their relentless pursuit of perfection paid off when they discovered that a blend crafted with the finest leaves from plants grown in the fiery volcanic soil of the Estelí, Condega, Jalapa and Ometepe regions of Nicaragua created just the right balance of sweet and bitter notes to tantalise the palate.

“NICARAGUA BOX PRESSED” FROM DAVIDOFF
THE EXPERIENCE — MORE INTENSE

The Davidoff “Nicaragua box pressed” brings uncharted territories of taste, stirring the senses of those who discover them. The unique square shape is typical of Nicaraguan cigars and provokes a larger than normal fresh air draw. The presence of additional fresh air lowers the temperature of the smoke, thus intensifying the aromas and flavours.

THE BLEND — SPICIER

The colour of the dark and oily Nicaraguan Habano Oscuro wrapper from the Jalapa region is a deep, rich brown with an intense peppery smell to it. From the first taste, the cigar reveals its potential with wild pepper notes, roasted almonds and a deep spicy character. The modification in grade from Estelí Visus to Ligero gives the cigar additional spice, strength and an increased stimulation in the bitter area. To complement this, the Condega leaves add the sweetness to the bitter-sweet palate stimulation. Completing the multi-layered sensation, the Habano Nicaragua Oscuro wrapper intensifies the flavours and aromas.

The Davidoff Nicaragua Box pressed line comes in two formats:

5 x 48 Robusto – $14.50 MSRP
6 x 52 Toro – $17.20 MSRP

Wrapper: Nicaragua Habana Oscuro
Binder: Nicaragua Habana Jalapa
Filler: Nicaraguan tobaccos from Ometepe, Condega and Estelí

The cigar line will be sold at retail in boxes of 12 cigars and packs of 4 cigars.

LAUNCH AND AVAILABILITY
The new Davidoff Nicaragua box pressed cigar line will arrive at US Appointed Merchants in late March 2016.
After its launch in the USA, Davidoff Nicaragua box pressed cigars will also be available to cigar aficionados at Davidoff Depositaires and Davidoff Flagship Stores worldwide from summer 2016.