Today La Palina announced a new in-house Territory Sales Manager for Florida and Louisiana replacing Jeff Groover who was a broker.
The new Sales Manager Mark Rudacille previously worked for Rocky Patel Cigar Co and the Boston Red Sox.
According to a press release from the company, the decision to go in-house was based on the analysis of the market opportunity, incremental growth of the brands and the ability to contribute additional resources to the territory.
Mr. Rudacille will begin his new role on June 25, 2015.
