The End of an Era – Nat Sherman Closing Cigar Business
When Altria Group Inc. purchased Nat Sherman in 2017 the writing was on the wall. Now that writing has been announced in a press release that the company will no longer be in the cigar business…
Today August 4, 2020 Nat Sherman announced it will be closing the Nat Sherman International, LLC. cigar business. Both the wholesale business and Townhouse will cease operation by the end of September 2020.
In October 2019 the company announced it was “exploring options for Nat Sherman International, LLC. including a potential sale.”
“We worked hard to successfully transition Nat Sherman International to a new home, the COVID-19 pandemic created new challenges that were unfortunately too big to overcome,” said Jessica Pierucki, general manager, managing director for Nat Sherman. “This decision in no way reflects on the incredible people who have worked to build Nat Sherman International’s business or the quality of the products.”
“Leading what has become Nat Sherman International’s final chapter these last nine years has been the Honor of a lifetime,” said Michael Herklots, Vice President of Nat Sherman International. “We delivered our early goals of re-establishing the legacy of Nat Sherman International’s premium cigar business. I will be forever grateful to all our employees, current and former, as well as our manufacturing partners, who left it all on the field day in and day out to grow this business throughout our 90-year history. I am equally grateful to the incredible retailers, wholesalers, distributors and consumers who have invested in our products and enjoyed them. Hopefully, our premium cigars will live on in the humidors of our greatest fans and appreciated with fond memories for many years to come.”